Risdall Marketing Group Hosts University of Minnesota Ad Club for ‘Intern-For-A-Day 2009’

NEW BRIGHTON, MINN. (Jan. 6, 2010) – Risdall Marketing Group (RMG) welcomed 25 students from the University of Minnesota Advertising Club into the agency in December for a day of speakers, agency discussion and knowledge sharing.

RMG had some of its top leaders present information pertinent to their area of expertise and take questions from participants. Tom Wilson, Josh Dahmes, Holly Matson, Jim Sandstrom and Kevin O’Callaghan discussed account planning, creative, online marketing, social media and public relations with the students.

“On many occasions, I have been told what not to do,” commented Brian Bernier, a student at the Journalism School at the University of Minnesota. “Risdall’s culture and people told me what to do, a simple, encouraging difference in communication that went a long way for me.”

The student group demonstrated their intelligence and passion for advertising throughout the entire day. “What’s so cool is that the students we had this year are so smart,” said John Risdall, chairman of RMG. “This was the smartest group we have had to date; they were able to name 26 Minnesota PR, interactive and marketing agencies, whereas other groups in the past could only name 18.”

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